Episode 22 · May 17, 2022 · 55 min
EP. 22 From 0 To 1M (almost) on TikTok W/ The Mellors | Special Guests @mellorlite
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In this episode
TikTok has passed 3 billion downloads, making it the platform where marketer attention should be shifting. Mark and Trevor talk with TikTok influencers Rory and Anna Mellor, aka @mellorlite, about how they got started, the highs and lows of building a following, finding a niche, and how brands should approach working with influencers.
- TikTok has surpassed 3 billion downloads, making it a platform marketers can't ignore.
- Rory and Anna Mellor (@mellorlite) share how they got started and grew their following.
- Finding a niche was key to their growth as TikTok influencers.
- Brands should think carefully about how they approach working with influencers like the Mellors.
Original show notes
Go to where the attention is... Right now TikTok has over 3 BILLION downloads.... So where should marketers be? Listen as Mark and Trevor interview TikTok influencers Rory and Anna Mellor aka @mellorlite. They talk about how they got started, the highs the lows, how to find a niche, and how brands should work with influencers. This is a podcast you don't want to miss.