EP. 14 Forget What You've Learned About BRANDING & Listen To This | Guest Talie Miller

In this episode

Building a brand and building a label are not the same thing, and many founders confuse the two. Branding expert Talie Miller joins to challenge conventional assumptions about branding, urging listeners to forget what they think they know and reconsider what actually separates a brand from a label.

• A brand and a label are not the same thing, though many founders treat them as one.
• Branding expert Talie Miller challenges conventional assumptions about what branding actually means.
• Rethinking branding starts with questioning whether a business has built a real brand or just a label.